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Capsule48 Studios partnered with the Japanese National Tourism Organization to reinterpret the visual identity for Visit Japan in a brand new campaign for the Hong Kong market.


Our first project brought our team across three prefectures in Japan, resulting in an initial three videos revolving around friendship, family and exploration.

The graphic design treatment and storyboard were created by their regional agency, while our team managed production from start to finish.

After the success of our first collaboration, our team was invited to produce their video campaigns for Spring and Winter 2020.


Go behind the scenes with our team…