VIDEO PRODUCTION

CAMPAIGN VIDEO

Video Production:
Fitted

Video Production

The fashion ecommerce start-up Fitted.co sought out our team at the tail end of 2021 to create a campaign video to launch their fast-paced, tech-powered brand.

We created a main campaign video for their brand, and then used the assets to create three more short informative videos showcasing unique selling points of their backend design.

The shoot was completed over two days across Hong Kong in studio and on location.

Client: Fitted
Production House: Capsule48
Service: Video Production
Location: Hong Kong
Period: Q1 2022

Fitted’s core team worked together with Capsule48’s production house to create a video campaign starring celebrity Eliza Sam to introduce their innovative online platform set to disrupt the fashion industry. We wanted to use the campaign to show the unbreakable connection between what we wear and what we do every day. We shot Eliza in numerous locations across Hong Kong, showing parallels between the many characteristics a person might have and the contrasting environments they interact with.